Circana: The U.S. Gaming Market Declined by 6% YoY in September 2024
Circana: The U.S. Gaming Market Declined by 6% YoY in September 2024
EA Sports FC 25 is the best-selling game of the month, even in the US.
Overall market status
Content sales in September dropped by 3% compared to last year, amounting to $3.91 billion.
Hardware sales plunged by 44%, falling to $251 million, marking the lowest figure since September 2019.
The biggest drop was seen in Xbox Series S|X sales (-54% YoY), followed by PlayStation 5 (-45% YoY) and Nintendo Switch (-23% YoY).
Despite the decline, PS5 still leads in both unit sales and revenue. In September, 40% of PS5 sales were for the digital version, accounting for 18% of overall U.S. sales.
The accessories segment showed a slight growth of 1% YoY, reaching $217 million. The PlayStation Portal remained the revenue leader. Currently, 3% of PS5 owners in the U.S. own this streaming system.
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By the end of the first 9 months, 2024 is nearly on par with 2023 in terms of total revenue ($40.671 billion vs. $40.587 billion in 2023). The start of the year was more active.
Spending on mobile games in the U.S. during the first 9 months of 2024 was $1.7 billion higher than in 2023. However, sales of console games fell by $0.8 billion.
Best-selling Games
EA Sports FC 25 debuted at the top spot in September. It marked the biggest launch of a football game in U.S. history in terms of revenue.
Other notable releases in the month include Astro Bot, The Legend of Zelda: Echoes of Wisdom (excluding physical sales), NBA 2K25 (excluding physical sales), NHL 25, Marvel vs. Capcom Fighting Collection: Arcade Classics, and Warhammer 40,000: Space Marine II (excluding physical sales).
❗️Black Myth: Wukong is not included in the list because its developers do not share sales data with Circana.
EA Sports College Football 25, Helldivers II, and Call of Duty: Modern Warfare II have been the top-selling games on the U.S. market over the past 9 months. EA Sports FC 25 entered the list in 10th place.
The top mobile games in the U.S. by revenue are MONOPOLY GO!, Royal Match, and Roblox. Brawl Stars saw a 64% revenue increase thanks to a collaboration with SpongeBob SquarePants.