App Annie: 2021 Mobile Gaming Tear Down - report
Players were spending $1.7B every week of H1 2021 in games.
The Mobile Gaming market in 2021 will reach $120 billion. It’s 3 times more than the console market, according to App Annie specialists.
During the H1 2021 users were paying $1.7B per week in games. It’s 40% more than the pre-pandemic.
810 games have been earning >$1M per month in H1 2021. 7 of them managed to earn >$100M per month. In 2019, there were 650 mobile games with >$1M in revenue and only 2 reached >$100M revenue plank.
Companies with HQ in China are earning more than any other company in the world. For example, they were responsible for 22% of all revenue in the US market in H1 2021.
Hypercasual games had the most downloads in H1 2021 (6.8B - 2 times more, than in 2019). Shooters have the best time spending; the RPG genre has the highest revenue.
Forecast:
The hypercasual genre will continue to grow in most regions.
Innovative genres will take away the audience from classic genres.
Shooters & action games with online & social features will continue to engage the audience well.