Circana: The U.S. Gaming Market in June 2025
Quite a lot of revenue records thanks to the Nintendo Switch 2 launch.
Market Overview
In June, the total video game market volume reached $5.699 billion, up 22% year over year.
Video game content sales grew 6% YoY to $4.427 billion.
Console sales surged 249% YoY to $978 million, setting a historical June record (previous was $608 million in June 2008).
1.6 million Nintendo Switch 2 units were sold in June, the highest debut month in U.S. market history. The previous record belonged to the PS4 with 1.1 million units sold in November 2013.
PlayStation 5 ranked second after NS2 in sales for the month and remained the year-to-date leader in total units sold across the first six months of 2025.
Accessories sales increased 29% YoY to $293 million, marking another all-time June record.
32% of all Nintendo Switch 2 buyers purchased the Nintendo Switch 2 Pro Controller.
June 2025 was the strongest June by revenue since 2019.
Despite strong June results, total U.S. gamer spending in the first six months of 2025 ($25.537 billion) was 2% lower than during the same period in 2024.
Non-mobile subscriptions continued to grow, reaching $562 million in June 2025, up 32% year over year. This is an all-time monthly record for the category.
Notably, some of this growth was driven by Star Wars: The Old Republic.
Game Sales
Several new titles led sales: Death Stranding 2: On the Beach (2nd place), Mario Kart World (3rd place — without counting digital sales), and Rune Factory: Guardians of Azuma (10th place).
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Circana reports 82% of Nintendo Switch 2 buyers also bought Mario Kart World, either in a bundle or separately.
Strong sales were also noted for Stellar Blade (5th place, new on PC) and Cyberpunk 2077 (18th place, debut on Nintendo Switch 2).
The best-selling titles for the first six months of 2025 remained unchanged: Monster Hunter: Wilds, The Elder Scrolls IV: Oblivion – Remastered, and Assassin’s Creed: Shadows.
Top performers in mobile remained MONOPOLY GO!, Royal Match, and Last War: Survival.
Driven by Pokemon GO Fest, Pokemon GO revenue surged, entering the top 10.
Platform-Specific Rankings
Death Stranding 2: On The Beach was PlayStation’s best-selling title in June.
Final Fantasy XVI’s timed exclusivity ended, and the game launched on Xbox, taking 4th in June’s chart.
Nintendo Switch 1 and 2 saw many new releases: Mario Kart World, Cyberpunk 2077, Rune Factory: Guardians of Azuma, Street Fighter 6, and Bravely Default: Flying Fairy HD Remaster. Sales for The Legend of Zelda from the first Nintendo Switch also significantly increased, likely with new console owners trying classic hits.
Among new releases, only Stellar Blade made it into the PC sales chart.