CTA: More than a half of US households own a game console
Pandemic increased the console penetration rate.
53% of the US households own the consoles. It’s 10% higher than a year before.
41% of respondents are holding the console of the previous generation. 26% bought the PS5 or Xbox Series S|X.
30% of respondents are planning to buy the game console in the next year. In 2020 there was 21% with such plans.