Epic Games Store: 2025 Year in Review
EGS grew by revenue (including 3rd-party revenue), but dropped a bit by audience metrics.
Platform Key Metrics
Total spending by PC players on EGS reached $1.16 billion (+6% YoY).
Spending on non-Epic games grew 57% to a record $400 million. This figure excludes revenue from Marvel Rivals, Valorant, GTA V, EA Sports FC 26, and a few others, as those developers use their own payment systems and keep 100% of revenue.
The total PC user base exceeded 317 million. Cross-platform Epic accounts are at nearly 972 million (+8%).
MAU in December 2025 hit 78 million (+6% YoY), an all-time platform record.
Average MAU for the year was 67 million (-1% YoY), average DAU was 31 million (-2% YoY).
Total time played came in at 6.65 billion hours (-14% YoY). On the other hand, time spent in third-party games grew 4% YoY to 2.78 billion hours. 35% of that time was spent in games with their own payment systems.
The EGS catalog has surpassed 6,000 games.
Free Games Program
100 free games were offered in 2025, with an average rating of 78% across all titles.
Players claimed 662 million copies of free games. The combined retail value of all those titles is $2,316.
More than 77% of games in the program set their all-time peak player record during the free giveaway week. The EGS team also notes that while a game was free on EGS, its peak concurrent players on Steam grew by 40%.
Product Updates
Starting June 2025, developers keep 100% of the first $1 million in annual revenue per product. The standard 88/12 split only kicks in after that threshold.
Epic Web Shops launched in 2025, giving developers storefronts within the Epic ecosystem. In-game content can be sold through them even if the game is not listed on EGS itself.
In 2025, the mobile EGS opened up to third-party developers.
Plans for 2026
A full overhaul of the launcher architecture is planned for the summer.
Communities, avatars, direct messaging, and voice chat are coming to EGS in Q2.
A cross-promo program with Fortnite will launch: buyers of participating games will receive Fortnite skins. Early partners include Capcom, miHoYo, Pearl Abyss, S-Game, MintRocket, and Kakao Games.
A cross-platform library for PC and mobile is planned for the fall.
Regional storefronts and localized discoverability are on the 2026 roadmap.
For the mobile EGS, Japan expansion is planned for March, Brazil for June. EGS also plans to expand API capabilities and self-publishing tools.