McKinsey & Co.: The Metaverse market will reach $5T by 2030

But people are still struggling to name what metaverse is and what it will be.

• The majority of the volume will come from e-commerce ($2.6T), virtual learning ($270B), ads ($206B), and games ($125B).

• In 2021 $13B was invested in metaverse of different kinds. During the first half of 2022 (which is not over yet), investors already put more than $120B in metaverse-related companies.

• There is still no clear understanding of what metaverse is. McKinsey & Co. suggests thinking about it as a multi-layer thing. Yosuke Matsuda, the Square Enix CEO does not want to define the metaverse at all: “We’re trying to not define the metaverse so rigidly that it limits the imagination of creators”.

However, the report is good because of a lot of data & industry leaders’ opinions. You can find it here.