Naavik & BITKRAFT: In reality, the Gaming Market valuation is $336B, not $176B
Newzoo is undervaluing the gaming market, companies think.
The company is assuring that the Newzoo valuation is incorrect and doesn’t take into account hardware sales, gaming software revenue, blockchain games & other segments.
Companies are telling that 58% of the market share ($194.5B) belongs to Games & IP sales. Another 32% (108.6B) are coming from hardware sales. And final 10% (32.4B) are from gaming services of all kinds.
Naavik & BITKRAFT Ventures analytics are sure, that traditional game’s revenue will reach $267B by 2025. They are also positive that blockchain games will show a CAGR of 100% and will reach $50B by 2025.
About $20B of the valuation belongs to Ads & Adtech services. While the gaming engines are valued only at $1.9B. Streaming platforms of all kinds are responsible for $9.3B.
And here is an overview.