In 2020, the genre was responsible for 21.2% of overall mobile games revenue. It’s $18.5B.
72% of this amount came from Eastern Asia users. China brought $7.84B, Japan - $3.46B, South Korea - $2,04B.
Eastern RPGs are using more game mechanics to monetize users more efficiently.
About half of the most successful RPG games are based on IP. It’s helping them to attract organic users effectively.
The majority of RPG revenue is still based on IAP. However, 83% of RPG players were positive about in-game ads, if it will bring them additional bonuses.
On average, people are playing RPG games to unwind and fill their free time.
The majority of RPG players are male (about 60%).