Newzoo: The Gaming Market in 2024-2027
Newzoo adjusted the market numbers, and they're lower than we've seen before.
Newzoo updated its data collection methodology in Q1'25 and increased the number of sources. The figures should now better reflect reality.
Market - adjusted figures
The gaming market's volume was $177.9 billion in 2024 (previously reported as $184.3 billion).
PC revenue decreased by 10% after adjustment (from $41.5 billion to $37.3 billion); console revenue decreased by 15% (from $50.3 billion to $42.8 billion); mobile revenue increased by 6% (from $92.5 billion to $97.6 billion).
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In 2024, the market grew by 0.6% compared to 2023. Considering global inflation, real revenue decreased.
The mobile gaming market grew by 2.8% due to the recovery of Western markets. The console segment fell by 3.9%. The PC market grew by 0.1%.
By the end of 2024, 52% of the total market volume came from China ($47 billion) and the U.S. ($46.1 billion). 47% of all revenue came from the Asia-Pacific region.
Forecast to 2027
Newzoo estimates the gaming market's annual growth prospects at 3.7% per year.
By 2027, the gaming market should reach $198B. Previously, Newzoo forecasted a volume of $206,8B.
The PC segment will grow largely organically. Newzoo notes that D2C payment methods are a potential growth point for the mobile segment. Companies will be able to pay less to intermediaries, resulting in more investment in user acquisition. The most obvious growth point for consoles is the release of Grand Theft Auto VI, which will lead to a large number of players transitioning to new consoles.