Niko Partners: The Indian Games Market in 2025
Indian gaming market growth rate is the highest among all Asian & MENA markets tracked by Niko Partners.
In 2025, the number of gamers in India will reach 500 million. Their spending on games, excluding the RMG segment that was often included in earlier reports, will exceed $1 billion.
95% of gamers in India play on mobile devices.
Women make up 40% of all gamers. In 2020, their share was 22%.
60% of gamers in India engage with esports in some way. They either play esports titles, watch tournaments, or compete themselves.
Battle Royale is the leading genre in India. 40% of respondents said they expect to play games in this genre over the next year.
Social media (58.7%), short-form video apps (46.6%), and streamers/influencers (45.3%) are the main channels Indian gamers use to discover news about new games.
26.5% of gamers in India spend money in games. That is roughly 126 million people.
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India is the fastest-growing games market tracked by Niko Partners, which focuses on Asia and MENA.
By the end of 2028, the market is expected to grow to $1.5 billion, while the number of gamers is projected to reach 724 million by the end of 2029, roughly the same as in China.