Sensor Tower: State of Mobile Gaming 2021 - key insights
US market leads in terms of revenue; the gaming industry is still growing.
The full 78 pages report is available via this link. In the full version, you can find the analysis of the main regions and game genre, monetization, and ad trends.
Results:
The gaming industry is growing. In Q1 2021 it showed 25% growth YoY and exceeded the average growth rate of the last two years. Users have spent $22 billion during the first 2021 quarter.
The US is still the top country by revenue when it comes to mobile games. In Q1 2021 the US mobile game’s revenue reached $6.1 billion (+34% YoY). In China, this number is significantly lower - $3.9 billion - but Sensor Tower is not tracking the alternative Android Stores that are very popular in the country.
Best countries by downloads - India, US, Brazil, Indonesia, and Russia.
Forecast:
By 2023 mobile games revenue will reach $117 billion. $67 billion will come from App Store and $50 million - from Google Play.
Mobile game downloads will exceed 67 billion by 2023.
European and Southeast Asia markets will show a faster growth rate than the market overall.