SocialPeta: The number of mobile gaming advertisers in some regions is decreasing
It's all because of iOS 14.5.
SocialPeta tracked numbers for the first 5 months of 2021.
The number of advertisers decreased in Europe, Southeast Asia, CIS, South America, Japan & South Korea, and the Middle East.
As for North America and Oceania, the number of advertisers increased. Which made the global rating growing.
But all the graphics telling the same story - when Apple released iOS 14.5, the number of advertisers started to fall down.