Wow... is my math right here. At an average cost of $24 ($2,055/86), the 586M free games hold a total value of $14Bn. Obviously this doesn't represent true lost revenue since the perceived value of the games to users was $0 and that was the price they were willing to spend, but it does indicate a pretty significant investment in growing EGS's business. Even though EPIC has spent serious money on getting free games in the past, it's clear that they didn't spend anywhere near this much. I'd be curious about seeing more information around their free game strategy - both in how much they're spending, how they choose games, and what type of engagement these games get from claimants.
In general numbers - yes, but I'm curious what's the real retention behind. It feels that people are still using EGS predominantly for first-party & free titles. You can see it by the growth of 1st-party spend and the decline in 3rd-party (despite many great exclusives this year).
Wow... is my math right here. At an average cost of $24 ($2,055/86), the 586M free games hold a total value of $14Bn. Obviously this doesn't represent true lost revenue since the perceived value of the games to users was $0 and that was the price they were willing to spend, but it does indicate a pretty significant investment in growing EGS's business. Even though EPIC has spent serious money on getting free games in the past, it's clear that they didn't spend anywhere near this much. I'd be curious about seeing more information around their free game strategy - both in how much they're spending, how they choose games, and what type of engagement these games get from claimants.
Good idea! Noted ;)
While steam is this big thing, Epic Games is growing positively
In general numbers - yes, but I'm curious what's the real retention behind. It feels that people are still using EGS predominantly for first-party & free titles. You can see it by the growth of 1st-party spend and the decline in 3rd-party (despite many great exclusives this year).
Without a doubt, Epic Games Store wouldn't be nothing without Fortnite, Rocket League, etc.